Finca la Puebla is situated in the northeastern part of the state of Puebla (Municipality of Xicotepec de Juárez) at an altitude of 600 meters above sea level on the Santa Rita plateau. Located at 20 degrees 22′ 50” latitude north, which represents the northern upper limit for coffee growing and thus has very unique regional climatic conditions.
The state of Puebla is the 4th biggest coffee producing state of Mexico (after Chiapas, Veracruz and Oaxaca).
The farm is located about 90 km west of the Gulf of Mexico and 225 kms north east of Mexico City.
The origins of Finca la Puebla date back to the early 1980’s, when former owner of the farm acquired the first lots of pasture land and gradually planted Arabica coffee on approx. 950 hectares.
In 1990 Neumann Kaffee Gruppe became shareholder of this new farm before taking over the entire operation in 1995.
Finca la Puebla was the first farming operation of Neumann Kaffee Gruppe, later on followed by Fazenda da Lagoa in Brazil and Kaweri Coffee Plantation in Uganda as well as some Farm Management activities in East Africa.
In the meantime Finca la Puebla has extended the coffee area to 1363ha hectares on the total farm area of 1790ha.
First set of NKG Standards for Sustainable Coffee Production were implemented on La Puebla in cooperation with GTZ in 2002. All along ethical farming remained a core issue for the farm and today the farm is certified according to RA, UTZ and 4C.
These certifications are important to the farm but efforts of the farm go beyond what is required and particular emphasis is put on protection of biodiversity, which was largely lost in the region but is still present on the farm in the various forest patches and along waterways.
Coffee Leaf Rust (Roya) has hit the farm in 2016 and is controlled by fungicides. However, it is the farm’s objective to rapidly reduce its dependence on spray controls by rapidly replanting susceptible with tolerant varieties.
Berry borer (Broca) is controlled with traps. No other pests are relevant, therefore the farm uses no insecticides.
Estimated 42 kms of small rivers and streams cross the farm with 2 -10 meters buffer zones on both sides and there are also seven lakes with a total surface of 10.4 hectares, as well as approx. 42 hectares of swamp areas and 26 hectares of oak tree forests.